Publishers nowadays face a challenging balance between choosing ad formats that maximize revenue and delivering a seamless user experience.
As eCPMs fluctuate and mobile usage continues to rise, the choice of formats has never been more critical. A Publisher’s Guide to High-Performing Ad Formats explores how the right decisions can help publishers stay competitive and achieve sustainable growth.
This guide highlights the ones that combine strong viewability, engagement, and user satisfaction. It outlines how modern design approaches and smart implementation can unlock new monetization potential across devices while maintaining fast-loading and non-intrusive page experiences.
Publishers will gain insights into how specific formats best fit their business goals and how to implement them effectively to strengthen both user engagement and overall performance.
Download the full guide to discover the formats leading publishers are using to enhance user experience, increase metrics like viewability, and drive higher ad revenue.