{"id":26414,"date":"2025-05-11T09:00:13","date_gmt":"2025-05-11T07:00:13","guid":{"rendered":"https:\/\/optidigital.com\/non-classifiee\/opti-digital-at-cannes-lions\/"},"modified":"2025-05-29T18:43:44","modified_gmt":"2025-05-29T16:43:44","slug":"opti-digital-a-cannes","status":"publish","type":"post","link":"https:\/\/optidigital.com\/fr\/evenements-webinaires\/evenements\/opti-digital-at-cannes\/","title":{"rendered":"Opti Digital \u00e0 Cannes 2025"},"content":{"rendered":"\r\n

Rencontrons-nous \u00e0 Cannes !<\/span><\/h2>\r\n\r\n\r\n\r\n

Le Cannes Lions International Festival of Creativity est un \u00e9v\u00e9nement annuel d\u00e9di\u00e9 aux professionnels de la publicit\u00e9, du marketing et de la communication. Organis\u00e9 \u00e0 Cannes, il rassemble des acteurs du secteur du monde entier pour \u00e9changer autour des \u00e9volutions du march\u00e9, d\u00e9couvrir des campagnes prim\u00e9es et s’informer sur les nouvelles tendances, technologies et approches cr\u00e9atives.<\/span><\/p>\r\n

L\u2019\u00e9quipe d\u2019Opti Digital se rendra \u00e0 Cannes en juin pour \u00e9changer sur le r\u00f4le de l\u2019intelligence artificielle dans l\u2019optimisation des performances publicitaires. Nous aborderons \u00e9galement la n\u00e9cessit\u00e9 de concilier performance et durabilit\u00e9 dans les strat\u00e9gies AdTech, en d\u00e9fendant des approches responsables qui privil\u00e9gient la qualit\u00e9 \u00e0 la quantit\u00e9.<\/span><\/p>\r\n

Opti Digital pr\u00e9sentera par ailleurs sa toute derni\u00e8re solution : l\u2019<\/span>Opti Digital Ad Manager Hub<\/a><\/b> en mode libre-service (SaaS), un produit qui permet aux \u00e9diteurs de reprendre le contr\u00f4le sur leur mon\u00e9tisation et de gagner en flexibilit\u00e9.<\/span><\/p>\r\n\r\n\r\n\r\n

Prenez rendez-vous avec notre \u00e9quipe.<\/h2>\r\n\r\n\r\n\r\n

Cette ann\u00e9e, Opti Digital sera repr\u00e9sent\u00e9e par Magali Quental-Reme, S\u00e9bastien Moutte, Olly Aulakh et Nadia Rabhi. N\u2019h\u00e9sitez pas \u00e0 nous contacter pour organiser une rencontre.<\/span><\/p>\r\n

\u00c0 tr\u00e8s bient\u00f4t \u00e0 Cannes !<\/span><\/p>\r\n\r\n

\u00a0<\/div>\r\n
\u00a0<\/div>","protected":false},"excerpt":{"rendered":"

Rencontrons-nous \u00e0 Cannes ! Le Cannes Lions International Festival of Creativity est un \u00e9v\u00e9nement annuel d\u00e9di\u00e9 aux professionnels de la publicit\u00e9, du marketing et de la communication. Organis\u00e9 \u00e0 Cannes, il rassemble des acteurs du secteur du monde entier pour \u00e9changer autour des \u00e9volutions du march\u00e9, d\u00e9couvrir des campagnes prim\u00e9es et s’informer sur les nouvelles … Lire la suite<\/a><\/p>\n","protected":false},"author":13,"featured_media":26504,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[599,597],"tags":[],"class_list":["post-26414","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-evenements","category-evenements-webinaires"],"acf":[],"yoast_head":"\nOpti Digital \u00e0 Cannes 2025 | \u00c9venements | Opti Digital<\/title>\n<meta name=\"description\" content=\"L\u2019\u00e9quipe d\u2019Opti Digital se rendra \u00e0 Cannes en juin pour \u00e9changer sur le r\u00f4le de l\u2019intelligence artificielle dans l\u2019optimisation des performances 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