{"id":26476,"date":"2025-05-28T14:51:52","date_gmt":"2025-05-28T12:51:52","guid":{"rendered":"https:\/\/optidigital.com\/sin-categorizar\/euronews-selects-opti-digital-as-strategic-ad-management-partner\/"},"modified":"2025-05-28T15:11:16","modified_gmt":"2025-05-28T13:11:16","slug":"euronews-selecciona-a-opti-digital-como-socio-estrategico-para-su-gestion-publicitaria","status":"publish","type":"post","link":"https:\/\/optidigital.com\/es\/recursos\/sala-de-prensa\/euronews-selects-opti-digital-as-strategic-ad-management-partner\/","title":{"rendered":"Euronews selecciona a Opti Digital como socio estrat\u00e9gico para su gesti\u00f3n publicitaria"},"content":{"rendered":"\n<p><strong>14 de Mayo, 2025, Barcelona, Espa\u00f1a<\/strong><\/p>\n\n\n\n<p>Estamos orgullosos de anunciar nuestra colaboraci\u00f3n con Euronews, un referente en noticias europeas. Tras un largo y riguroso proceso de selecci\u00f3n, Euronews eligi\u00f3 a Opti Digital y nuestra plataforma de gesti\u00f3n publicitaria para impulsar el rendimiento de su estrategia publicitaria.<\/p>\n\n\n\n<p>Con m\u00e1s de 30 millones de usuarios mensuales visitando su sitio, Euronews buscaba un socio capaz de optimizar tanto su estrategia publicitaria program\u00e1tica como directa.&nbsp;<\/p>\n\n\n\n<p>Dise\u00f1ada para maximizar la efectividad de los anuncios y mejorar la experiencia del usuario con funcionalidades avanzadas como ad refresh y la gesti\u00f3n de pisos de puja, nuestra soluci\u00f3n ligera se posicion\u00f3 como el aliado perfecto para desbloquear nuevas oportunidades de monetizaci\u00f3n y aumentar la eficiencia.<\/p>\n\n\n\n<p><strong><a href=\"https:\/\/www.programaticaly.com\/adquisiciones-1\/euronews-selecciona-opti-digital-como-socio-estrategico-gestion-publicitaria\">Descubre m\u00e1s<\/a><\/strong> sobre esta colaboraci\u00f3n y c\u00f3mo apoyamos a Euronews en la nota de prensa completa.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tras un competitivo RFP (proceso de solicitud de propuesta) que involucr\u00f3 a varios proveedores de tecnolog\u00eda publicitaria reconocidos internacionalmente, Euronews eligi\u00f3 la plataforma de gesti\u00f3n publicitaria de Opti Digital para maximizar su rendimiento publicitario.<\/p>\n","protected":false},"author":13,"featured_media":26473,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[623],"tags":[],"class_list":["post-26476","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sala-de-prensa"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - 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