ForoCoches<\/a>\u00a0es el primer foro del mundo en espa\u00f1ol, con miles de hilos nuevos cada d\u00eda sobre deportes, ciencia, tecnolog\u00eda, trolling, humor… \u00a1E incluso coches!<\/em><\/p>\n\n\n\n\u00bfPor qu\u00e9 Opti Digital?\u200b<\/h4>\n\n\n\n
Busc\u00e1bamos una empresa de confianza en la que poder delegar la gesti\u00f3n de la publicidad program\u00e1tica, y desde el primer momento todo fue muy transparente con Opti Digital y nos animamos a probarlo.<\/p>\n\n\n\n
\u00bfCu\u00e1l fue vuestro desaf\u00edo antes de colaborar con Opti Digital?\u200b<\/h4>\n\n\n\n
La complejidad de los sistemas y entornos de publicidad program\u00e1tica, provocaba que no fu\u00e9semos capaces de aprovechar esa oportunidad en nuestro servicio.<\/p>\n\n\n\t
Avec Opti Digital, nous avons pu simplifier la partie technique et obtenir des r\u00e9sultats bien sup\u00e9rieurs \u00e0 ceux que nous obtenions jusqu'alors, tout en continuant \u00e0 nous d\u00e9velopper et \u00e0 nous adapter aux changements du secteur sans avoir \u00e0 y consacrer des ressources suppl\u00e9mentaires.<\/h4>\n\t\t\t\n\t\t\t\t\t\t\t\t\t![\"\"](\"https:\/\/optidigital.com\/wp-content\/uploads\/Alejandro-Marin.png\")
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Alejandro Mar\u00edn<\/b>CEO de ForoCoches<\/p>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n\n\n\n
\u00bfCu\u00e1les son vuestros objetivos para 2023?\u200b<\/h4>\n\n\n\n
Durante el a\u00f1o 2022 hemos lanzado un nuevo dise\u00f1o, y el pr\u00f3ximo esperamos a\u00f1adir mejoras y nuevas funcionalidades al servicio.<\/p>\n\n\n\n
\u00bfQu\u00e9 recomendar\u00edais a los editores para establecer una buena estrategia de monetizaci\u00f3n?\u200b<\/h4>\n\n\n\n
Para nosotros es importante pensar a medio y largo plazo, buscando una monetizaci\u00f3n sostenible en el tiempo, con formatos que no estropeen la usabilidad del sitio pero que permitan dar una presencia a los anunciantes con los que obtengan buenos resultados.<\/p>\n","protected":false},"excerpt":{"rendered":"
ForoCoches elige a Opti Digital para gestionar su publicidad program\u00e1tica <\/p>\n","protected":false},"author":13,"featured_media":23888,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[583],"tags":[],"class_list":["post-25507","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-casos-de-exito"],"acf":[],"yoast_head":"\n